Capabilities

A. Bright Idea provides strategic, creative and fulfillment assistance to meet a variety of communication needs. Whether it's the development of a strategic marketing communications plan, implementation of a media campaign, a groundbreaking ceremony, brochure design, logo development, brand identity or sponsorship sales support, A. Bright Idea offers the in-house talent to make ideas shine.

Strategic Communications Planning

Strategic communications planning evaluates a client's current state of business and strengths and weaknesses. Working together with clients, we identify goals and objectives, develop clear and consistent messages, and provide a comprehensive plan of tools and tactics to achieve goals. A. Bright Idea assists clients create the strategic groundwork for success and implement activities outlined in the plans, such as community outreach, media placement, trade shows or display opportunities.

Advertising

Advertising and marketing strategies promote customer awareness and drive sales. A. Bright Idea works with clients to create impact and accomplish goals creatively and effectively through direct mail, print, radio, over-the air television, cable, web advertising and sponsorship opportunities.

Public Relations

Promoting awareness or invoking a specific response from a target audience depends on carefully implemented tactics and communication activities. A. Bright Idea utilizes years of expertise in the field of public relations to develop and implement the best approach for its clients. Let our team of accredited PR professionals get results for your business.

Sports Marketing

The popularity of sports at both the professional and amateur levels makes sporting events an excellent choice for reaching a broad demographic, not to mention a captive audience of loyal consumers. A. Bright Idea represents some of of the best properties in sports including The Maryland Jockey Club and the Preakness Stakes, Laurel Park, Pimlico Race Course, Sports Legends Museum and Camden Yards and the Babe Ruth Museum and Birthplace. Our sports marketing team has worked and sold corporate sponsorships in Major League Baseball and the NFL and also developed sports programs for clients utilizing Johns Hopkins Lacrosse, Navy Football, Baltimore Blast soccer, Canadian Football and Major League Lacrosse.

Sponsorship Opportunities

Sponsorship opportunities provide impact and great exposure. A. Bright Idea evaluates sponsorship opportunities and assists clients in securing the right opportunity for their business, whether its professional sports or high-profile community events. A. Bright Idea represents some of the best properties available for sponsorship including Struever Bros, Eccles and Rouse's "First Fridays' at the Can Company," "Summer Sounds at Belvedere Square," "Action on the Square," and the Baltimore's "Harbor Point Ice Rink" located near Fells Point.

Graphic Design

Logos, stationary, brochures, annual reports, and any printed pieces say something about your business. A. Bright Idea helps clients develop an identity that communicates a clear message about who they are, what they do, and what makes them unique.

Special Event Planning

The right event can motivate employees, impress clients, or create perfect memories. A. Bright Idea brings detail-oriented and creative approaches to planning any event for any occasion and provides support from invitations and arrangements to decorations and coordination.

To see our ideas in action, visit our Portfolio.

Advertising Public Relations Graphic Design Sponsorship Event Planning Sports Marketing