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Katie
MacNichol
Senior Director of Advertising Strategy
About Katie
Katie's depth in strategic advertising and marketing supports A. Bright Idea's clients with a focus on external communications, including advertising, marketing, social media and digital. Katie also works with the Visual team to develop concepts and copy for advertising and marketing materials, including collateral, social media, advertising and marketing plans, websites and email marketing. Honing her project management and attention to detail over 15 years helps Katie see client challenges from a holistic and integrated perspective, working smarter not harder to reach or exceed goals, within budget.
When she’s not in the office or on-site with a client, you can find Katie spending time with her husband and two boys, catching rays on the beach or boating around the Chesapeake Bay.
When she’s not in the office or on-site with a client, you can find Katie spending time with her husband and two boys, catching rays on the beach or boating around the Chesapeake Bay.
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Education
- Towson University, Bachelor of Science, Mass Communication concentration in Public Relations and Advertising
- Johns Hopkins University, Master of Arts, Strategic Communications
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Awards
- Public Relations Society of America Best of Maryland Award
- Telly Bronze Award
- Communicator Award
- Webby Award
- Public Relations Society of America Maryland's 2009 New Professional of the Year
- Public Relations Society of America Thoth Award, National Capital Chapter
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Associations
- American Advertising Federation
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Loves Ravens games with family and friends
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Spends the holidays with family
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Her honeymoon in Turks and Caicos
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Her two favorites - engagement ring and wine
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Her newest addition, Cameron Ford MacNichol