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Katie
MacNichol
Senior Director of Advertising Strategy
About Katie
Katie's depth in strategic marketing supports A. Bright Idea's clients with a focus on external communications, including advertising, marketing, social media and digital. Katie also works with the Visual team to develop concepts and copy for advertising and marketing materials, including collateral, social media, marketing plans, websites and email marketing. Honing her project management and attention to detail over 12 years helps Katie see client challenges from a holistic and integrated perspective, working smarter not harder to reach or exceed goals, within budget.
Katie's also an active board member for the American Advertising Federation of Baltimore.
When she’s not in the office or on-site with a client, you can find Katie spending time with her husband and two boys, catching rays on the beach or cheering on the Ravens during football season.
Katie's also an active board member for the American Advertising Federation of Baltimore.
When she’s not in the office or on-site with a client, you can find Katie spending time with her husband and two boys, catching rays on the beach or cheering on the Ravens during football season.
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Education
- Towson University, Bachelor of Science, Mass Communication concentration in Public Relations and Advertising
- Johns Hopkins University, Master of Arts, Strategic Communications
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Awards
- Public Relations Society of America Best of Maryland Award
- Telly Bronze Award
- Communicator Award
- Webby Award
- Public Relations Society of America Maryland's 2009 New Professional of the Year
- Public Relations Society of America Thoth Award, National Capital Chapter
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Associations
- American Advertising Federation
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Loves Ravens games with family and friends
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Spends the holidays with family
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Her honeymoon in Turks and Caicos
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Her two favorites - engagement ring and wine
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Her newest addition, Cameron Ford MacNichol